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Wait… what?! Invest in Celebrities?! That’s right. We assign prices to celebrities all day long based on how often they’re being talked about on the Internet right now. Your gaming mission, should you choose to accept it: Use the free Cheddar in your account to invest in celebrities before they go up in price, then sell them for a profit. You’ll be automatically entered in the Cash Contests for a chance to win real cash.

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Pop Society

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This is Pop Society.

  • Jennifer Aniston

    Name
    Jennifer Aniston
    Now
    $148,538
    Today
    32%
    $36,038

  • Eva Longoria

    Name
    Eva Longoria
    Now
    $114,662
    Today
    99%
    $57,162

  • Brad Pitt

    Name
    Brad Pitt
    Now
    $113,063
    Today
    33%
    $28,063

  • Kim Kardashian

    Name
    Kim Kardashian
    Now
    $102,468
    Today
    5%
    $4,968

  • Paul McCartney

    Name
    Paul McCartney
    Now
    $95,987
    Today
    859%
    $85,987

  • Justin Bieber

    Name
    Justin Bieber
    Now
    $95,986
    Today
    -12%
    -$14,014

  • Amanda Bynes

    Name
    Amanda Bynes
    Now
    $94,027
    Today
    63%
    $36,527

  • Joseph Gordon-Levitt

    Name
    Joseph Gordon-Levitt
    Now
    $92,212
    Today
    11%
    $9,712

  • Benedict Cumberbatch

    Name
    Benedict Cumberbatch
    Now
    $91,793
    Today
    1%
    $1,793

  • Lea Michele

    Name
    Lea Michele
    Now
    $87,782
    Today
    485%
    $72,782

  • Taylor Swift

    Name
    Taylor Swift
    Now
    $85,923
    Today
    63%
    $33,423

  • Ewan McGregor

    Name
    Ewan McGregor
    Now
    $71,385
    Today
    18%
    $11,385

  • Miranda Kerr

    Name
    Miranda Kerr
    Now
    $71,252
    Today
    50%
    $23,752

  • Morgan Freeman

    Name
    Morgan Freeman
    Now
    $70,330
    Today
    2,713%
    $67,830

  • Joe Francis

    Name
    Joe Francis
    Now
    $70,048
    Today
    55%
    $25,048

  • Paris Hilton

    Name
    Paris Hilton
    Now
    $69,471
    Today
    2%
    $1,971

  • Selena Gomez

    Name
    Selena Gomez
    Now
    $63,519
    Today
    27%
    $13,519

  • Amanda Seyfried

    Name
    Amanda Seyfried
    Now
    $62,530
    Today
    525%
    $52,530

  • Ke$ha

    Name
    Ke$ha
    Now
    $61,536
    Today
    7%
    $4,036

  • Khloe Kardashian

    Name
    Khloe Kardashian
    Now
    $61,185
    Today
    144%
    $36,185

  • Janet Jackson

    Name
    Janet Jackson
    Now
    $57,019
    Today
    75%
    $24,519

  • Catherine Zeta-Jones

    Name
    Catherine Zeta-Jones
    Now
    $56,522
    Today
    73%
    $24,022

  • LeAnn Rimes

    Name
    LeAnn Rimes
    Now
    $55,843
    Today
    346%
    $43,343

  • Ryan Gosling

    Name
    Ryan Gosling
    Now
    $51,694
    Today
    -20%
    -$13,306

  • Jon Bon Jovi

    Name
    Jon Bon Jovi
    Now
    $51,409
    Today
    86%
    $23,909

  • Kristen Stewart

    Name
    Kristen Stewart
    Now
    $50,385
    Today
    -16%
    -$9,615

  • J.J. Abrams

    Name
    J.J. Abrams
    Now
    $49,293
    Today
    9%
    $4,293

  • Robert Pattinson

    Name
    Robert Pattinson
    Now
    $49,189
    Today
    3%
    $1,689

  • Helen Mirren

    Name
    Helen Mirren
    Now
    $48,195
    Today
    37%
    $13,195

  • Blake Shelton

    Name
    Blake Shelton
    Now
    $47,603
    Today
    -38%
    -$29,897

  • Michelle Rodriguez

    Name
    Michelle Rodriguez
    Now
    $47,237
    Today
    34%
    $12,237

  • Angelina Jolie

    Name
    Angelina Jolie
    Now
    $47,003
    Today
    17%
    $7,003

  • Rihanna

    Name
    Rihanna
    Now
    $45,545
    Today
    21%
    $8,045

  • Jennifer Love Hewitt

    Name
    Jennifer Love Hewitt
    Now
    $44,566
    Today
    8,813%
    $44,066

  • Emma Roberts

    Name
    Emma Roberts
    Now
    $43,855
    Today
    3%
    $1,355

  • Ian Somerhalder

    Name
    Ian Somerhalder
    Now
    $41,120
    Today
    448%
    $33,620

  • Danny McBride

    Name
    Danny McBride
    Now
    $40,487
    Today
    -14%
    -$7,013

  • Bradley Cooper

    Name
    Bradley Cooper
    Now
    $40,136
    Today
    45%
    $12,636

  • Kate Middleton

    Name
    Kate Middleton
    Now
    $38,777
    Today
    -22%
    -$11,223

  • Miley Cyrus

    Name
    Miley Cyrus
    Now
    $38,388
    Today
    27%
    $8,388

  • Zac Efron

    Name
    Zac Efron
    Now
    $38,137
    Today
    154%
    $23,137

  • Chris Brown

    Name
    Chris Brown
    Now
    $37,853
    Today
    -24%
    -$12,147

  • Tiger Woods

    Name
    Tiger Woods
    Now
    $37,549
    Today
    -34%
    -$19,951

  • Jay-Z

    Name
    Jay-Z
    Now
    $37,135
    Today
    35%
    $9,635

  • Kellie Pickler

    Name
    Kellie Pickler
    Now
    $37,019
    Today
    -25%
    -$12,981

  • Lindsay Lohan

    Name
    Lindsay Lohan
    Now
    $36,166
    Today
    -3%
    -$1,334

  • Billy Crystal

    Name
    Billy Crystal
    Now
    $35,743
    Today
    -10%
    -$4,257

  • Zach Galifianakis

    Name
    Zach Galifianakis
    Now
    $35,507
    Today
    -16%
    -$6,993